We are a
Force for Good
GOOD was established 30 years ago with a vision to help brands and charities create a better world.
Our Impact
As the UK’s highest-ranking B-Corp creative agency, and proudly employee-owned, we combine strategic thinking and creative excellence to deliver results that last – for people, planet, and progress.
To date, our work has helped raise over £1.5billion for charities, inspired public action, and transformed international businesses through purpose and sustainability storytelling.
GOOD People
Daniel Webb
Business Director
Paul Brand
Senior Creative Artworker
Emma Dodds
Account Executive
Kelsey Howard
Finance Manager
Frances Lucas
Integrated Designer
Jamie Carroll
Integrated Designer
Rhea Dulat
Account Manager
Tom Tovey
Job Assistant Accountant
Daisy Leeson
Account Executive
Alex Davis
IT Manager
Sarah Somerton-Jones
Junior Project Manager
Jason Mathias
Copywriter
Fin Triggs
Digital Strategist
Eleanor Davies
Senior PR Manager
Gaby Morgan
Planner
Katrina Jackson
Business Director
Jo Ratcliffe
Creative Director
Spencer Ide
Digital Design Director
Abigail Gahnstrom
Senior Integrated Designer
Clare Mullin
Project Manager
Beth Smith
Fundraising Copywriter
Michael McCourt
Planning Director
Grace Anthony
Planner
Pete Snell
Associate Creative Director
Luca Carbognin
Accounts Apprentice
Isobel Boyce
Associate Creative Director
Lee Boulton
Creative Director
Eleanor Bonsor
Digital Designer
Louis Cochrane
Senior Designer
Toks Adeola
Integrated Designer
Graham Banks
Chief Financial Officer & member of the board of Directors
Josh Bygrave
Copywriter
Oyin Omiwade
Junior Planner
Katie Daley
Marketing Manager
Katie Doyle
HR Manager
Camilla Karlsen
Business Director
Lauren Saker
Senior Account Manager
Lucy Martin
Senior Marketing and New Business Manager